
As part of a current on-pack promotion that Allinson Bread are running, UKNB has had the chance to interview Chris Packham, of Really Wild Show fame (if you grew up when I did) and more recently Springwatch and Autumnwatch amongst many many other endeavours.
Allinson are giving away 8,500 bird feeders in a bid to help bring Britain’s birds back to our gardens. All you need to do is buy four loaves of Allinson Bread, send off the on-pack tokens and you’ll be the proud owner of a brand new bird feeder. This on-pack promotion runs until the end of April and supports their brand new partnership with Conservation Grade, an initiative that works with farmers to encourage ecologically sustainable agriculture. From speaking to Chris it's clear that he's passionate about Conservation Grade and is keen to see more companies supporting it, and to see consumers supporting it with their spending power.

There was a lot to talk about, so I've broken the interview into a few instalments to be posted over the coming days. Follow the link below to continue reading the first part, which deals with the heavyweight issues of conservation today, but don't worry - more whimsical topics will follow!
Update: be sure to read the second and third instalments as well.